Per head of population, Great Britain consumes more cans of baked beans than any other country in the world. We love them. They first arrived in this country in 1901 courtesy of the Heinz canning business that was originally based in Pennsylvania USA.
There are other brands of baked beans but Heinz are by far the most popular. They sell around 50% of all baked beans in this country even though they have become the most expensive baked beans on the market. To me and many other Britons, non-Heinz baked beans just do not taste the same. Around one million cans of Heinz baked beans are consumed in this kingdom every single day.
Back in 1967 while sitting in a pub, a London advertising professional called Maurice Drake came up with a new jingle for the product: "A million housewives every day, open a can of beans and say Beanz Meanz Heinz". This clever slogan was so successful that even today everybody knows it and on the product label they still use "Beanz" with a zed (American: zee) rather than an "s".
At last Sunday's quiz, the tie break question was this: "According to the Heinz company, how many beans should you expect to find in a standard 415g tin of baked beans?" The correct answer was 465 - a figure which seemed rather too high to me so today I checked. I opened a tin and carefully counted 379 beans within!
This is not proof that I am crazy. Shirley and I were about to have a light lunch of beans on toast. This is a very popular option in The British Isles. However, fairly recently, I discovered that it is not really a thing in North America. I was surprised to learn that so in today's blogpost I am keen to promote the idea of beans on toast. Maybe it will take off across The Atlantic. I have no idea if it is a thing in Australia.
Beans on toast is a nutritious, quick and economical meal. Kids love it and I have never heard anybody say that they dislike beans on toast. It is also suitable for vegans and vegetarians. In my family, we tend to sprinkle some grated cheese on top before serving.
This was my lunch today. Beside it there was a mug of standard British breakfast tea with a spoonful of sugar and a glug of semi-skimmed milk. As John Gray in Trelawnyd, Wales would say - Bloody lovely!
from Yorkshire Pudding https://ift.tt/3K8xlYX